Market research is one of the first things small business owners should consider when starting their business. This research will help you identify who your customers are, what they like, and how best to reach them.
Going from the spark of an idea to the point of taking action, takes a tremendous amount of courage. This is true for entrepreneurs and artists alike, and Teresa Pennington of Work in Progress Art Studio(WIP) is both! An avid ceramic potter, gardener, and general crafter, she has always enjoyed the collaborative atmosphere of an… Read more »
All successful businesses need to solve a problem, and while these may vary in size and seriousness, your target market is seeking solutions and you want to be the one to provide them! Like James Watson, of Linx Construction & Contracting, who knows personally the dangers involved with lead poisoning and how it can affect… Read more »
Jessica Alexander is another inspiring small business owner who proved that with hard work and dedication, anything is possible. Before starting her independent practice Smile4ME Dental Hygiene, Jess was a passionate dental hygienist with 16 years of experience in the industry. However, in 2021 she was looking for a change and felt ready to bring… Read more »
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