Market research is one of the first things small business owners should consider when starting their business. This research will help you identify who your customers are, what they like, and how best to reach them.
Paul Dube is a seasoned business professional with 35+ years of experience in the finance, IT and medical device industries. He loves entrepreneurship and wanted to bring a digital transformation to Maine. So in 2022, he founded DealPoint Corporation, a Maine-based application development company. Their mission is the development of automated and cost-effective solutions for… Read more »
Michael James Murray has a long history of photography in his family. He grew up in Rochester, NY, where his dad worked for Eastman Kodak as a Chemist developing the emulsions for consumer photographic film. Later, Michael moved to New York City to work at B&H Photo Video Audio, where he met his wife, a… Read more »
Keeping accurate records of your business’s financial transactions is critical to ensure consistency and avoid bookkeeping mistakes. However, small business owners often make common bookkeeping errors that can lead to significant financial problems.
Certified Business Advisors O’Brien, Treworgy, Umphrey Recognized The Maine Small Business Development Centers (Maine SBDC), a state-wide program that helps entrepreneurs start and grow their businesses, recognized three (3) business advisors who received their Core Competencies Certification from the New England Professional Development (NEPD) group on Wednesday, May 17, 2023. Newly certified advisors include Christina… Read more »
Going from the spark of an idea to the point of taking action, takes a tremendous amount of courage. This is true for entrepreneurs and artists alike, and Teresa Pennington of Work in Progress Art Studio(WIP) is both! An avid ceramic potter, gardener, and general crafter, she has always enjoyed the collaborative atmosphere of an… Read more »
All successful businesses need to solve a problem, and while these may vary in size and seriousness, your target market is seeking solutions and you want to be the one to provide them! Like James Watson, of Linx Construction & Contracting, who knows personally the dangers involved with lead poisoning and how it can affect… Read more »
As many small business owners know, being “customer-focused” is key to business success. This means always thinking about ways to improve your customer’s experience and solve their problems. But when your customers are beloved dogs, cats, guinea pigs, rabbits, goats, and “other small furries” you want them to have the best experience possible. That’s why… Read more »
While there are a few approaches to determining the value of an existing business, they all hinge on the ability of a buyer to accurately predict the future cash flow created by the assets. In other words, nobody wants to work for free! Is a buyer going to be confident the business can pay them… Read more »
As a small business owner, one of the biggest challenges you may face is determining when it’s time to raise your prices. Maintaining loyal customers and earning a profit can be a delicate balance. However, there are times when raising your prices is necessary to keep your business viable. A winning price strategy includes knowing… Read more »
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