Amy Smith, an occupational therapist (OT) for nearly 30 years, saw a recurring need among her older adult clients. She noticed many with cognitive and physical challenges struggled to stay organized, impacting their independence and daily functioning. Realizing she was in a unique position to help, Amy decided to start her own professional organizing business… Read more »
Posts Tagged: target market
How to Reach Your Customers
Part 4 of the “Things we wish we knew” Blog series By: Tina Oddleifson, Business Advisor “If you market to everyone, you’ll market to no one” – Famous Marketing Guru As business advisors, we review a lot of business plans. One thing we see regularly are marketing plans with vague references to social media… Read more »
Holiday Prep Marketing for Your Business
As we gear up for the holiday season, it’s essential to plan ahead and make the most of the opportunities it presents. The 2023 holiday forecast predicts a 4.5% increase in retail sales, making it one of the busiest seasons yet. In this blog, we’ll share strategies to help you take advantage of this busy… Read more »
Sacred Paws – Porter
Stephanie R. Smith, M. Ed., CHES, CCDT has felt connected to animals since she was very young. Though she wasn’t totally sure how this would play out over the course of her life, she had a gut feeling that she was headed in the right direction! Opening Sacred Paws, a heart-centered holistic positive reinforcement canine… Read more »
How To Prepare Your Business for Wholesale
If you’re planning to start a business or already have an existing one, you may have considered whether wholesale is the right approach for your business. There are various factors to consider, so we’ve highlighted some major points to ensure you have the right tools to get started!